Rangavi Realtors, a part of the esteemed Pan Naik group was founded in the year 1985 in Goa, is a real estate company with an expertise in building one of a kind residential and commercial complexes. Founded by Late Shri Ananth Narcina Naik, popularly known as Babu Naik with a vision to boost the economic affairs of Goa while preserving its immaculate beauty. This vision transpires into Rangavi's projects with upscale amenities offered at attractive prices.
Website design and development, Mobile responsive, SEO, Social Media Marketing
We were expected to deliver an aesthetically pleasing website which showcased Rangavi realtors' exemplary properties. The company wanted us to design a portal that presented Rangavi Realtors as the go-to choice for joyful and serene living in Goa. The aim was to create a highly responsive SEO optimized website characterizing Rangavi as Goa's premier lifestyle and leisure destination. They wanted us to frame a social media marketing strategy to propel their online presence.
Keeping in mind the luxury properties, we had to design the user interface highlighting the striking amenities Rangavi delivered. We had to do justice to the enchanting villas and stunning apartments. The website's language had to be easily understandable and focused on the target audience. The remarkable features of the luxurious homes would need a detailed yet simple description. The choice of words had to be clear and insightful. We were required to design and deliver a comprehensive social media marketing plan to increase reach for Rangavi's branding. The company was unable to leverage social media to boost its business.
An eye catching interface conceived by our UI developers perfectly described Rangavi’s breath-taking properties in Goa. The copies developed for the website portray a prime piece of property in a simplistic way.
The wording of the website was carefully crafted by our content experts to be easily coherent. The website was search engine optimized by various on and off page optimizations techniques.The Dow media team formulated a structured social media marketing strategy for Rangavi with a balanced mixture of Ad campaigns.
The target audience was captured by posting regular, relevant updates with increased engagement levels and ultimately uplifting their online brand presence.
The user-friendly website was easily comprehensible. This was evident with a marked increase in the website's traffic. The projects’ close proximity to key locations around Goa was aptly captured by the UI design team. The various Facebook ad campaigns brought in multiple leads for their Rangavi Sands project.
The website that the Dow media team delivered is a prime example of web designing done right. Rangavi's user-friendly website is easily comprehensible while also being straightforward and simple. A significant increase (73%) in the Average Session Duration was recorded. The website was designed to be responsive and this is evident from the increase the traffic, especially mobile users, consisting of 86% new users. The Facebook ad campaigns by our social media team brought in several leads for their Rangavi Sands project.